Fable Studio
Apparel & Accessories · Emerging seller · 6 months on Shiprocket · not currently funded
Ad spendPlatform
₹1.13 L
Attributed revenuePlatform
₹1.86 L
Platform ROASDerived
2.41x
Funding deployment
Not funded
Spend and revenue trend
Daily, current window
Platform mix
Spend and return by platform
- Google Ads32% of spend · Not tracked
- Meta Ads21% of spend · 2.42x
- Amazon Ads30% of spend · 2.43x
- Flipkart Ads18% of spend · 2.37x
Campaign performance
All campaigns in the current window
PLA — Top Sellers — AM1 Amazon Ads · Sponsored Products | ₹25.5K | 23% | ₹78.0K | 3.06x | 53 | ₹479 |
Category Generic — GA2 Google Ads · Search | ₹19.4K | 17% | Not tracked | Not tracked | 0 | ₹0 |
Prospecting Video — GA1 Google Ads · Display | ₹10.3K | 9% | Not tracked | Not tracked | 0 | ₹0 |
PLA — Top Sellers — MA1 Meta Ads · Traffic | ₹8.7K | 8% | ₹13.6K | 1.55x | 10 | ₹869 |
Sponsored Brands — Hero SKU — AM2 Amazon Ads · Sponsored Brands | ₹8.3K | 7% | ₹30.6K | 3.71x | 21 | ₹394 |
Display — Festive — FK2 Flipkart Ads · Display | ₹7.4K | 6% | ₹10.1K | 1.38x | 7 | ₹1,050 |
Sponsored Products — Auto — MA3 Meta Ads · Catalogue Sales | ₹7.1K | 6% | ₹9.2K | 1.28x | 7 | ₹1,050 |
Shopping — Bestsellers — FK1 Flipkart Ads · Display | ₹6.7K | 6% | ₹21.3K | 3.16x | 15 | ₹458 |
Category Generic — GA3 Google Ads · Search | ₹6.5K | 6% | Not tracked | Not tracked | 0 | ₹0 |
Performance Max — Catalogue — FK3 Flipkart Ads · Display | ₹6.0K | 5% | ₹14.3K | 2.37x | 10 | ₹609 |
Performance Max — Catalogue — MA2 Meta Ads · Awareness | ₹4.4K | 4% | ₹15.5K | 3.49x | 12 | ₹386 |
Shopping — Bestsellers — MA4 Meta Ads · Conversions | ₹3.1K | 3% | ₹9.6K | 3.15x | 7 | ₹428 |
Cost and efficiency alerts
Signals worth raising with this seller
Rising auction costs on Amazon Ads
WatchCPC up 4%, CPM down 3% versus the previous period while conversions moved up 2% and CPA moved down 7%.
From marketing view to full commerce view
With order, RTO and delivery data connected, this drill-through extends to net contribution per seller — the deciding input for scaling or pausing marketing support.