Grove Works
Baby & Kids · Scale seller · 36 months on Shiprocket · not currently funded
Ad spendPlatform
₹55.38 L
Attributed revenuePlatform
₹1.17 Cr
Platform ROASDerived
3.61x
Funding deployment
Not funded
Spend and revenue trend
Daily, current window
Platform mix
Spend and return by platform
- Google Ads23% of spend · Not tracked
- Meta Ads23% of spend · 3.63x
- Amazon Ads35% of spend · 3.60x
- Flipkart Ads19% of spend · Not tracked
Campaign performance
All campaigns in the current window
Performance Max — Catalogue — AM4 Amazon Ads · Sponsored Products | ₹8.69 L | 16% | ₹43.80 L | 5.04x | 2.1K | ₹404 |
Sponsored Products — Auto — FK2 Flipkart Ads · Product Listing Ads | ₹6.59 L | 12% | Not tracked | Not tracked | 0 | ₹0 |
Performance Max — Catalogue — MA3 Meta Ads · Catalogue Sales | ₹6.02 L | 11% | ₹24.05 L | 4.00x | 1.1K | ₹559 |
Display — Festive — GA4 Google Ads · Performance Max | ₹5.01 L | 9% | Not tracked | Not tracked | 0 | ₹0 |
Prospecting Video — AM3 Amazon Ads · Sponsored Brands | ₹4.60 L | 8% | ₹18.04 L | 3.93x | 885 | ₹519 |
Shopping — Bestsellers — MA4 Meta Ads · Awareness | ₹3.93 L | 7% | ₹16.55 L | 4.21x | 741 | ₹530 |
Prospecting Video — AM1 Amazon Ads · Sponsored Brands | ₹3.41 L | 6% | ₹22.10 L | 6.48x | 1.1K | ₹315 |
Performance Max — Catalogue — AM2 Amazon Ads · Sponsored Display | ₹2.84 L | 5% | ₹7.97 L | 2.81x | 391 | ₹726 |
Lookalike 1% — GA2 Google Ads · Search | ₹2.75 L | 5% | Not tracked | Not tracked | 0 | ₹0 |
Display — Festive — GA3 Google Ads · Search | ₹2.74 L | 5% | Not tracked | Not tracked | 0 | ₹0 |
Competitor Conquest — FK3 Flipkart Ads · Product Listing Ads | ₹2.55 L | 5% | Not tracked | Not tracked | 0 | ₹0 |
Prospecting Video — GA1 Google Ads · Shopping | ₹2.06 L | 4% | Not tracked | Not tracked | 0 | ₹0 |
Prospecting Video — MA2 Meta Ads · Awareness | ₹1.46 L | 3% | ₹8.55 L | 5.85x | 382 | ₹382 |
Display — Festive — MA1 Meta Ads · Conversions | ₹1.39 L | 3% | ₹2.33 L | 1.67x | 104 | ₹1,338 |
Lookalike 1% — FK1 Flipkart Ads · Product Listing Ads | ₹1.35 L | 2% | Not tracked | Not tracked | 0 | ₹0 |
Cost and efficiency alerts
Signals worth raising with this seller
Rising auction costs on Amazon Ads
WatchCPC down 6%, CPM up 11% versus the previous period while conversions moved up 8% and CPA moved down 5%.
From marketing view to full commerce view
With order, RTO and delivery data connected, this drill-through extends to net contribution per seller — the deciding input for scaling or pausing marketing support.