Mira Naturals
Electronics & Accessories · Emerging seller · 37 months on Shiprocket · marketing funding active
Ad spendPlatform
₹1.19 L
Attributed revenuePlatform
₹2.93 L
Platform ROASDerived
4.07x
Funding deployment
16%
Spend and revenue trend
Daily, current window
Platform mix
Spend and return by platform
- Google Ads39% of spend · Not tracked
- Meta Ads13% of spend · 4.08x
- Amazon Ads29% of spend · 4.02x
- Flipkart Ads19% of spend · 4.14x
Campaign performance
All campaigns in the current window
Sponsored Products — Auto — GA1 Google Ads · Performance Max | ₹21.4K | 18% | Not tracked | Not tracked | 0 | ₹0 |
Competitor Conquest — GA2 Google Ads · Display | ₹18.9K | 16% | Not tracked | Not tracked | 0 | ₹0 |
Competitor Conquest — AM1 Amazon Ads · Sponsored Display | ₹12.3K | 10% | ₹24.2K | 1.97x | 10 | ₹1,221 |
Prospecting Video — AM4 Amazon Ads · Sponsored Display | ₹11.7K | 10% | ₹40.5K | 3.46x | 17 | ₹696 |
Performance Max — Catalogue — MA1 Meta Ads · Catalogue Sales | ₹9.0K | 8% | ₹59.0K | 6.52x | 26 | ₹351 |
Shopping — Bestsellers — FK2 Flipkart Ads · Product Listing Ads | ₹7.6K | 6% | ₹36.4K | 4.76x | 15 | ₹496 |
Shopping — Bestsellers — GA3 Google Ads · Search | ₹6.8K | 6% | Not tracked | Not tracked | 0 | ₹0 |
Competitor Conquest — MA2 Meta Ads · Catalogue Sales | ₹6.7K | 6% | ₹38.5K | 5.75x | 17 | ₹399 |
Performance Max — Catalogue — AM3 Amazon Ads · Sponsored Display | ₹6.2K | 5% | ₹10.8K | 1.73x | 4 | ₹1,391 |
Sponsored Products — Auto — FK4 Flipkart Ads · Display | ₹5.3K | 4% | ₹10.5K | 1.99x | 4 | ₹1,188 |
Retargeting — Cart — FK3 Flipkart Ads · Product Listing Ads | ₹4.9K | 4% | ₹26.3K | 5.34x | 11 | ₹442 |
Competitor Conquest — FK1 Flipkart Ads · Product Listing Ads | ₹4.4K | 4% | ₹16.8K | 3.85x | 7 | ₹613 |
Prospecting Video — AM2 Amazon Ads · Sponsored Products | ₹3.9K | 3% | ₹11.0K | 2.86x | 5 | ₹843 |
Cost and efficiency alerts
Signals worth raising with this seller
Rising auction costs on Meta Ads
WatchCPC up 7%, CPM down 10% versus the previous period while conversions moved down 7% and CPA moved down 2%.
Rising auction costs on Amazon Ads
WatchCPC up 4%, CPM up 9% versus the previous period while conversions moved up 2% and CPA moved down 9%.
From marketing view to full commerce view
With order, RTO and delivery data connected, this drill-through extends to net contribution per seller — the deciding input for scaling or pausing marketing support.