Wilde House

Baby & Kids · Scale seller · 8 months on Shiprocket · not currently funded

Ad spendPlatform

₹17.68 L

2.1%vs previous period

Attributed revenuePlatform

₹53.28 L

3.0K platform-attributed conversions

Platform ROASDerived

3.01x

1.5%Category median 3.31x

Funding deployment

Not funded

No marketing budget allocated

Spend and revenue trend

Daily, current window

Platform mix

Spend and return by platform

Google Ads52% of spend · 2.98x
Meta Ads48% of spend · 3.05x

Campaign performance

All campaigns in the current window


PLA — Top Sellers — MA1 Meta Ads · Awareness	₹4.69 L	27%	₹7.58 L	1.62x	427	₹1,098
Performance Max — Catalogue — GA3 Google Ads · Performance Max	₹4.08 L	23%	₹19.08 L	4.68x	1.1K	₹384
Sponsored Brands — Hero SKU — MA2 Meta Ads · Conversions	₹3.77 L	21%	₹7.37 L	1.95x	415	₹910
Lookalike 1% — GA1 Google Ads · Performance Max	₹2.79 L	16%	₹13.79 L	4.94x	769	₹363
Sponsored Products — Auto — GA2 Google Ads · Performance Max	₹2.35 L	13%	₹4.27 L	1.82x	238	₹987

Cost and efficiency alerts

Signals worth raising with this seller

No alerts in the current window.

Phase 2

From marketing view to full commerce view

With order, RTO and delivery data connected, this drill-through extends to net contribution per seller — the deciding input for scaling or pausing marketing support.